NDTV Good Times, India’s first lifestyle channel, has been awarded the ‘Best Lifestyle Channel’ at the recently held Indy’s Awards for Excellence in Mass Communications, Advertising & Branding. The Indy’s awards 2008 were announced amidst much glitz and glamour in Mumbai to honour excellence in mass communications, including fields like advertising, media planning and buying and public relations.The chief guest for the evening was Girish Agarwal, Director Marketing, DNA, Bhaskar Group. The special guests for the evening included industry stalwarts like M. G. Parameswaran, Executive Director & CEO, FCB-ULKA Advertising Private Ltd; Arvind Sharma, Chairman & CEO, Leo Burnett; Anurag Batra, Managing Director and Editor in Chief, Exchange4media Group and Parthodas Gupta, CEO, Future Media.

Speaking on the occasion, Shibani Sharma Khanna, Channel Head, NDTV Good Times said, “NDTV Good Times has emerged as a clear winner among the slew of channels launched recently in the Indian television market. We wanted to position our channel way beyond the rest and this award stands testimony to what we have set to achieve and what is to come.”

The Indy’s draws ups nominations from the industry which are then analyzed and judged at two levels- Mass polling and Jury verdict. Post compilations from polling by the masses in the metros and verdict by a distinguished jury involving industry’s who’s who, the winners are adjudged according to the weightage received by the nominations from the above two processes. This was the second year of the Indy’s award ceremony.